Today, Websites are a critical communications link between your clients and customers.  It is your alter-ego, an extension of you communicating your vision, your thoughts to people who you do not meet, when you are not there. In many instances, it is the contact that people have before they meet you, and must be a reflection of your organization, your vision and objectives. It must communicate your purpose and style. Many clients will determine further communication with your organization based on their first communication with you. It has to be more than an electronic resume.